Performance Marketing Manager

About TourRadar

TourRadar is a Series D, venture-backed tech company redefining how people discover and book organized adventures - disrupting a $200 billion industry in the process. As the leading Organized Adventure Platform, we empower operators to manage, market, and sell their multi-day tours directly to travelers (B2C) or through our global network of distribution partners (B2B2C).

Booking an organized tour has traditionally been a fragmented and time-consuming experience. Where will I stay? What activities are included? Are meals covered? Can I trust the operator?

TourRadar solves this by making the process seamless, intuitive, and centralized. We’ve partnered with 2,500+ trusted operators to offer over 50,000 adventures across 160+ countries, each with clear itineraries, verified reviews, and secure online booking. Since our founding in 2010, we’ve led the shift from offline to online, launching the industry’s first marketplace for multi-day tours. In 2021, we took it a step further with the introduction of our Organized Adventure Platform - connecting travelers, operators, travel agents, and creators in one integrated tech ecosystem.

We’re proudly global, with a team representing over 30 nationalities and offices in Europe, North America, and Australia. At TourRadar, we’re committed to building world-class products and experiences - and to the people behind them. As we continue to scale, we’re on the lookout for talented individuals ready to help us shape the future of adventure travel.

Working at TourRadar isn’t just a job. It’s a true adventure, one where you can change the way people experience the world through travel.

We’re looking for a highly hands-on Performance Marketing Manager (full-time) to own and scale our paid search efforts across non-brand, brand, and Performance Max (PMax) campaigns in Vienna or London (remote). This role is central to our performance marketing team and is focused on driving efficient new customer acquisition through smart, data-backed decision-making.

You’ll work directly with the Head of Performance Marketing and will be responsible for end-to-end execution - planning, building, optimizing, and scaling search campaigns in a complex global account setup. If you love being deep in the platform, testing constantly, and using data to fuel growth, this one’s for you.

What Your Adventure will look like :

Your Responsibilities :

• Take full ownership of paid search campaigns across Google Ads, Microsoft Ads, and PMax—planning, launching, managing, and optimizing every detail.
• Operate across multi-market, multi-language accounts, adapting strategy and messaging to varied customer journeys.
• Use Search Ads 360 (SA360) for campaign management, automation, reporting, and cross-platform optimization.
• Focus on non-brand acquisition efficiency, while also managing brand terms and driving incremental value from PMax campaigns.
• Design and test conversion proxy strategies that optimize toward mid-funnel and low-funnel micro conversions and predictive value.
• Collaborate closely with analytics to measure click cohort LTV, apply performance insights, and make data-informed optimization decisions.
• Navigate multi-touch attribution models to better understand true contribution and guide bidding and budgeting strategies.
• Proactively share insights, identify new growth opportunities, and regularly report on performance, learnings, and next steps.
• Partner with internal teams (analytics, content, creative, product) and external agencies as needed to ensure alignment and performance.

What you’ll need to bring to Your Adventure :

If you don’t check every single box, we still encourage you to apply as we value diversity and different perspectives!

What You’ll Discover on Your Journey with Us :

Awesome Office

Vienna :  Located in the heart of the 1st District, our headquarters offer a collaborative and fun atmosphere. Expect an open-plan office, plenty of energy, a few friendly pups from our “barketing department,” spirited foosball matches, and deluxe coffee machines to keep the team buzzing.

Flexibility, Your Way

Enjoy the best of both worlds with a hybrid work model : three days a week in the office for collaboration, and two days of focused work from wherever suits you best. Plus, take advantage of up to one month of remote work per year from any location.

Prioritizing Your Mental Health

We care about your well-being. That’s why we’ve partnered with Oliva, a leading mental health platform offering confidential access to coaching, therapy, and mental wellness resources : whenever you need them.

Generous Paid Time Off

We believe great adventures start with time to recharge. That’s why TourRadar employees receive 25 paid vacation days annually. Whether you're traveling the world, spending time with family, or just taking a well-earned break.

Growth & Development

Your career journey matters to us. Through our annual Development and Reflection Talks (DaRT), we help you explore individual growth paths, skill development, and future opportunities. In our fast-growing environment, cross-functional collaboration and learning are built into the everyday.

Sustainable & Supported Commuting

Vienna :  We fully cover your Wiener Linien annual pass or contribute toward your Klimaticket, plus a €25 monthly home office allowance to support your remote setup.

Diverse & Inclusive by Nature

With over 30 nationalities represented across our global offices, TourRadar is a proudly international team. English is our primary working language, but you’ll hear many more in the mix - whether you're in the office or dialing in from afar.

Team Connection & Culture